Customers are everywhere. They're still spending...but with your competitors.
This session shows you my simple hack that changes everything about how you can get those customers buying from you.
Stop wondering why your "amazing 50% off sale" got you crickets and why you're starting to think your customers just don't want to buy from you anymore.
In this session we break down the three reasons your marketing isn't selling, even when the offer looks good on the surface. (spoiler: it's not your discount percentage).
No one wants to run a campaign and get no sales. What's worse is spending two weeks building something that was never going to give you what you needed — because it was the wrong type of campaign for what you were actually trying to achieve.
Different campaigns do different jobs. This session shows you the difference — so you stop making that call blind.
This is where the week comes together. You'll see the real foundations that determine whether your marketing converts before you ever press go - and why some businesses get consistent results from their campaigns, while others keep wondering why it feels so hard no matter what they try.
I've run promotions in the past, but they were always focused on discounts - usually pretty big ones. I honestly thought that was the only way people would buy! But, I changed out my strategy, and in less than 6 weeks, doubled my 6 figure revenue - with NO discounts

Don't worry, we're not going to take over your life!
Here's the complete schedule.

You will have access to replays of ALL the bootcamp trainings while the bootcamp is still active.
All replays will expire on May 24, 11:59 PM AEST or 6:59 AM PST/ 9:59 EST (because deadlines keep you accountable).
Stop overthinking and get moving. These interactive sessions move you past theory and into action by clearing your specific business roadblocks. Whether you’re stuck on strategy or messaging, Sal provides the direct clarity you need to stop second-guessing and start selling with confidence.
This Private Cash Flow session is designed to be your secret weapon before you "go live." Built specifically for the moments when the pressure is on and the part of your brain that fears failure starts to get loud.
Here's what usually happens after a training: you feel inspired, you have ideas, you fully intend to implement... and then you get busy and nothing happens.
Each training comes with its own action sheet so you can actually implement instead of just feeling inspired.
Knowing what to do and actually doing it are two different things.
These short sessions run before each training day and they're for the part of you that talks yourself out of a campaign before you've even started.
In fact, Bootcampers consistently say these alone are worth the price of the whole bootcamp.
These short, high-impact sessions are designed to be played before you start your workday. They are for the part of you that overthinks your decisions, carries yesterday’s stress into today, and talks yourself out of a big move before you’ve even hit "send."

I spent years doing exactly what you're probably doing right now.
Posting and hoping. Dropping 30% off every time things went quiet. Watching what other stores were doing and trying to reverse-engineer why their campaigns worked when mine didn't.
And then standing in my own stockroom one Saturday morning - before the store opened, before my family was even awake - wondering why I was working this hard and still not getting the return I expected.
The problem wasn't the effort. It was that I had nothing driving the marketing. No campaign. No real reason behind any of it.
When I fixed that - everything else got simpler.
For the past 15 years I've worked with thousands of store owners across Australia, New Zealand, the US, Canada, the UK, and beyond.
What I know now is that the store owners who get consistent results aren't working harder than you. They just have something driving their marketing forward.
That's what this bootcamp teaches.
All Bootcamp students can apply for a chance to win a VIP scholarship to My Million Dollar Store - our 90-day strategic growth program for retail and ecommerce business owners who want to know exactly what to focus on to reach $1M
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I can't teach you everything about running high converting marketing campaigns in 4 days.
What I can do is show you why your marketing has been feeling hit and miss - and give you a lens for every promotion you run from here.
Here's what I also know: consistent sales come from better campaigns.
But knowing what to focus on across the whole business - which levers to pull first, where the real growth is sitting - that's a bigger conversation than 4 days covers. This is where that conversation starts.
It will help you:
⏰ Understand why your marketing feels hit and miss
⏰ Know which campaign to run and when
⏰ See why some promotions convert and others don't
What it won’t do, is build your entire marketing department in four days.
This is a strategic kickstart... so you can stop staring at a blank screen wondering what to post and start implementing campaigns that actually convert.
Just so we're clear - you'll have access to the replays and the materials as long as the Bootcamp is open - but the content ⌛ DOES expire and the group DOES close ⌛
Content and community close on May 24, 11:59 PM AEST or 6:59 AM PST/ 9:59 EST. After that, it's gone.
If after the first training you think "this was a waste of my $47" (which you won't, but hypothetically), just email us before May 14, 11:59 PM AEST or 6:59 AM PST/ 9:59 EST and we'll refund every penny.
You definitely won't want to, but it's nice to know you could.

👉 You want the sales to feel less random
👉 You want to stop discounting every time you need revenue
👉 You want to cut back on the stress without cutting back on the profits
If you sell products and you're tired of marketing that feels hit and miss - yes. If you want to understand the real patterns behind why some campaigns work and others don't - yes. If you're ready to give your customers an actual reason to buy - this is exactly for you.
If you can't drop everything to attend the live training (or the time zone just doesn't work), we see you, and we've got you covered.
All Bootcamp training sessions will be recorded and available to re-watch. PLUS, your enrollment in this Bootcamp also entitles you to a replay extension - which means you'll be able to access all the training sessions until May 24, 11:59 PM AEST or 6:59 AM PST/ 9:59 EST.
That said! I've been hosting online trainings for over 10 years - long enough to know that those who show up live have a much higher success rate, they follow through and take actions and they have the determination to make it across the finish line.
So, let's try and make turning up a priority, ok?
Should I put the price up?? Haha, but in all seriousness, I really do believe that most retailers find marketing completely overwhelming.
The goal is to get this in front of as many store owners as possible. At $47, it's a straightforward decision. The expensive mistake is another month of marketing that feels hit and miss.
Yes, your ticket is a one off payment to enroll you in this round of Bootcamp.
Each LIVE Training Session is approx 45 minutes. In addition to the live session, you'll also receive an invitation to the (optional) 15 minute LIVE Mindset Sessions.
We recommend allowing an additional 30-60 mins per week to implement what you've learnt during the session.
VIP Q&A sessions are an additional 45 minutes.
Unfortunately, yes - but you can sign up to our newsletter to be the first to hear when we announce our next set of dates.
Until the bootcamp closes on May 24, 11:59 PM AEST or 6:59 AM PST/ 9:59 EST
No
The private community is where ideas turn into action. It’s a space to ask questions, share wins, get feedback, and connect with people who are on the same journey. My team and I will be in the group to offer guidance and keep you moving forward.
If after the first training you think "this was a waste of my $47" (which you won't, but hypothetically), just raise a support ticket here before May 14, 11:59 PM AEST or 6:59 AM PST/ 9:59 EST, and we'll refund every penny.
While this isn’t a 1:1 coaching program, my team and I are active in the Community to answer questions. If you'd like to access the live Q&A sessions with Sal, you can do so if you upgrade to a VIP ticket.
If you scroll to the "What's the Time Commitment" section above, you'll be able to see the full schedule and change to your timezone.
you know you should be marketing more consistently - but between not knowing what to say and not wanting to annoy people, marketing keeps falling to the bottom of the to-do list.
We are dedicated to providing valuable strategies designed to help retail and ecommerce business owners improve their operations and profitability. However, please understand that we are business consultants, not legal or financial advisors, and the information presented on this landing page and during our strategy sessions does not constitute legal, financial, tax, or investment advice.
This site is not affiliated with or endorsed by Facebook™ or Meta™. Your outcomes will depend on many factors, including your market, your execution, and your commitment. Always do your own due diligence before making business decisions.