
Day-by-Day Guidance: A step-by-step plan that tells you exactly what to do each day from October through December.
Sales Strategies That Work: Proven tactics to maximize your Black Friday, Cyber Monday, Christmas, and New Year’s sales.
Time-Saving Tools & Resources: My go-to resources for website optimization, growing your email list, and streamlining your promotions.
Step-by-Step Action Items: From planning your inventory to executing last-minute promos, you’ll have a detailed daily roadmap (even if you feel behind).
12 Week Holiday
MARKETING Calendar

Day-by-Day Guidance: A step-by-step plan that tells you exactly what to do each day from October through December.
Sales Strategies That Work: Proven tactics to maximize your Black Friday, Cyber Monday, Christmas, and New Year’s sales.
Time-Saving Tools & Resources: My go-to resources for website optimization, growing your email list, and streamlining your promotions.
Content Ideas & Templates: Easy-to-use content prompts to keep your audience engaged—no more wondering what to post or email.
Step-by-Step Action Items: From planning your inventory to executing last-minute promos, you’ll have a detailed daily roadmap—even if you feel behind.

Sign Up
Enter your email to get instant access to the 3-month calendar.

Get Your Day-by-Day Plan
Download the complete calendar that covers everything from inventory prep to customer retention.

Follow the Daily Steps
No more guessing—just clear, actionable steps to take you from Black Friday to Christmas and beyond with confidence.

You’re overwhelmed with everything you need to do before Black Friday and don’t have a clear plan.
You’re afraid that your holiday season will be chaotic, costing you big profits because you’re not fully prepared.
You’re juggling the intensity of Black Friday, Christmas, and the post-holiday rush - without a proven strategy to guide you.
You’re struggling to stand out in a noisy market and keep customers engaged through multiple holiday events.
You know the stakes are high, and there’s no chance for a second shot—this is it.

Let’s be real. Q4 is make-or-break in retail.
Did you know that, many retail & ecommerce businesses can make up to 70% of their annual revenue in the last three months of the year?
That’s HUGE!
But you only get one shot, and you need a strategy that goes beyond “let’s wing it.”

This FREE 3-month calendar gives you a complete, step-by-step game plan that takes you from Black Friday preparations to post-Christmas follow-ups... so you’re not just surviving, you’re actually getting that marketing out and making more money.
This isn’t some vague checklist; it’s a detailed daily guide that makes sure you’re ready for every opportunity the holiday season throws your way.
“Did you know that 70% of holiday shoppers don’t make their final purchases until the two weeks before Christmas? And if you’re not ready, that’s YOUR missed opportunity.”
This calendar saved me from the usual holiday stress. I felt organized, in control, and I saw a 25% increase in sales from Black Friday to Christmas!
– Amy, eCommerce Store Owner
I used to dread the holiday season because I never felt ready. Salena’s day-by-day plan gave me clarity, focus, and RESULTS. It’s been my most successful Q4 yet!
– James, Brick-and-Mortar Retailer
Not at all! The beauty of this calendar is that it’s designed to meet you where you are, whether you’re ahead of schedule or starting late. Every day has a clear action to help you catch up and get organized.
This calendar covers the ENTIRE holiday season—from Black Friday to Christmas to New Year’s. It’s not just about one big sale; it’s about keeping that momentum going all season long.
It’s about quick wins! Each day has specific action items tailored to drive results. You’ll know exactly what to prioritize - whether it’s inventory, marketing, or customer engagement.
Grab your FREE Day-by-Day 3-Month Holiday Success Calendar now and take control of your Q4 success.